Battling Google’s Sandbox & Link Baiting

September 20, 2006

It’s all about trust!

Andy Hagan provides an excellent detailed report on how to beat google’s sandbox , which includes some great ‘link baiting’ techniques. Firstly he defines Google’s sanbox as:

“The sandbox/Trustbox is a set of filters in Google’s search algorithm that together prevent new sites from ranking well until they gain trust.”

Andy insists it is all about building trust between websites and Google. He outlines the Sandbox phases, how to acquire easy trusted links and link baiting.

Link baiting seems to be the real buzz phrase in SEO for 2006 and blogging appears to be taking a key role in building up trust. Andy points out that social media sites like digg.com and Del.icio.us are great in the trust building process.

Links
SeoMoz:How to beat the Google Sandbox
How much Traffic can Digg or Google News can drive to you site?

Google’s Ranking Filters: Trust & Age Factors

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